"You’re standing at the front of a room of people. All eyes are on you. You know your content – phew."
"But there’s a nagging question that jumps to mind… (cue the video, below)."
Read the full article or watch the video by Kelly Decker (phot...
Imagine this scenario: Your supervisor emails you with a message that says “Please edit the attachment.” Or perhaps the instruction is “Fix the attached” or “Please give this piece some polish.” What does it mean to edit, fix, or polish…
"In the job search process, everyone recognizes the importance of having an up-to-date resume, a great cover letter and a professional LinkedIn profile page. While much time and effort is (and should be) spent on these aspects, many professionals do not put as much time and thought into their list of references as they should."
"Often the lack of time and preparation put into professional references is due to common myths about them. In this article, we will debunk some of those myths and show you how to make your references a powerful tool to land your next job."
Read the full article by Hallie Crawford (photo, left) . . .
According to Sherwood Fleming, "When I first begin helping my clients adapt how they communicate within an intercultural business context, whether for a report or a presentation, the first concern they often express is that they do not have enough to say. In my experience, that is hardly ever the problem. In fact, the most fundamental problem we all face when we communicate interculturally is that we have too much to say within the time we are given to say it."
Read the full article . . .
The standards of writing change. What was once correct in business messages now comes across as old-fashioned–or does it? Take this true-false test to check your knowledge of basic formatting standards for business letters and emails. Note: The questions and…
"The numbers are staggering – marketers are investing heavily in visual content:
- 74% of marketers use visual assets in their social media marketing – Social Media Examiner
- 93% of senior marketers say photography is either important or critical to their overall marketing strategies – CMO Council
- Video will account for 80% of all internet traffic by 2019 – Cisco
"How do you produce visual content and use it to catch your audience’s attention? Earlier this year, I conducted a webinar on the topic. Now, I share with you the 16 tips your content marketing team needs to try."
See the 16 tips by Kristin Twiford (photo, left) . . .
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"Video content isn't the big scary monster a lot of digital marketers, internal comms experts and communicators of all kinds have convinced themselves it is," writes Jonathan English in a post at SkeletonProductions.com.
"Producing it is a lot like any other kind of content, just with its own peculiarities.
"This post will guide you through the corporate video production process step by step, with tips for every stage, so you can stop feeling scared and start feeling empowered and enthused."
Read the full article . . .